Introduction: OGS Capital at a Glance
OGS Capital has been a fixture in the business consulting landscape since 2006, making them one of the more established players in the space. While they are primarily known as business plan consultants, their services extend into financial due diligence, Quality of Earnings reports, and broader financial consulting for small and medium business M&A transactions typically ranging from $500,000 to $30 million.
The firm markets itself on the strength of its team, which includes former Big 4 consultants from firms like Deloitte, Bain, and PwC. With over 5,000 clients served and more than $2.7 billion in funding raised by their clients, OGS Capital has built an impressive track record. But does that track record translate into quality due diligence work for business buyers? Let us take a closer look.
Firm Overview
Key Facts
- Founded: 2006 (19+ years in operation)
- Primary Service: Business plan consulting
- Additional Services: Quality of Earnings reports, financial due diligence, financial modeling, market research
- Team Background: MBA fellows with 15+ years experience; former consultants from Deloitte, Bain, PwC, and other leading firms
- Client Count: 5,000+ entrepreneurs, startups, and investors served
- Client Funding Raised: $2.7 billion+
- Deal Size Focus: $500,000 to $30 million transactions
- Industry Coverage: 45+ industries
Services Relevant to Business Buyers
Quality of Earnings Reports
For business buyers, OGS Capital’s Quality of Earnings service is their most relevant offering. A QoE report is the cornerstone of financial due diligence, analyzing the sustainability and accuracy of a company’s reported earnings. OGS Capital’s QoE reports typically include:
- Analysis of revenue quality and sustainability
- Identification of non-recurring income and expenses
- Owner add-back adjustments and normalization
- Working capital analysis
- Earnings trend evaluation
- Identification of financial red flags
Business Plan Development
This is OGS Capital’s core competency and where they truly differentiate themselves. For acquisition-focused business plans, they create SBA-compliant documents that include financial projections, market analysis, and strategic roadmaps. Their plans incorporate data from recognized research firms like IBISWorld, Datamonitor, and Statista.
Financial Modeling
OGS Capital builds custom financial models that help buyers understand projected returns, cash flow scenarios, and sensitivity analyses for potential acquisitions. This can be particularly valuable when evaluating how an acquisition will perform under different operating assumptions.
Market Research
Their market research capabilities provide context for due diligence findings, helping buyers understand whether a target company’s performance is above or below industry norms and what the market outlook suggests for future growth.
Strengths of OGS Capital
- Big 4 Pedigree: Having team members from Deloitte, Bain, PwC, and similar firms means OGS Capital brings institutional-quality analytical frameworks to small business engagements. This caliber of talent is typically inaccessible to SMB buyers due to Big 4 minimum engagement sizes.
- Business Plan Expertise: If you need both due diligence and a business plan for SBA financing, OGS Capital can handle both under one engagement. This creates efficiency and ensures consistency between the due diligence findings and the business plan projections.
- Long Track Record: Nineteen years in business with 5,000+ clients demonstrates staying power. Many consulting firms come and go, but OGS Capital has maintained their practice through multiple economic cycles.
- Deal Size Sweet Spot: The $500,000 to $30 million range covers the majority of SBA acquisition loans, making OGS Capital’s experience directly relevant to most small business buyers.
- Full Customization: OGS Capital explicitly states they do not use templates or ready-made solutions. Each engagement is approached from scratch, tailored to the specific business and transaction.
- Research Quality: The use of recognized data providers like IBISWorld and Statista adds credibility to their market analysis sections, giving lenders and investors confidence in the supporting data.
Potential Limitations to Consider
- Primarily a Business Plan Firm: OGS Capital’s core identity and primary revenue driver is business plan consulting. While they offer QoE reports and due diligence services, these are secondary to their main practice. Buyers should evaluate whether a firm whose primary focus is elsewhere can deliver the same depth of due diligence analysis as firms that specialize exclusively in it.
- Not a Licensed CPA Firm: Like some other consulting firms in this space, OGS Capital is not a licensed CPA practice. Some SBA lenders specifically require due diligence reports from CPAs. Verify your lender’s requirements before engaging OGS Capital for due diligence work.
- Pricing Transparency: While their website provides extensive information about their services, specific pricing for QoE reports and due diligence engagements is not readily available. You need to request a consultation to get pricing, which makes comparison shopping more difficult.
- Consulting vs. Accounting Approach: OGS Capital comes from a consulting background rather than an accounting and audit background. This can be an advantage in terms of strategic thinking, but it may mean less rigor in the granular financial analysis that audit-trained professionals bring to due diligence work.
- Global Team Structure: OGS Capital serves clients globally and may utilize consultants across different time zones. For some buyers, having a locally based team that can meet in person and visit the target business is important.
Who Is OGS Capital Best Suited For?
- Buyers who need both a business plan and due diligence for an SBA-financed acquisition
- Acquisitions in the $500,000 to $30 million range
- Buyers who value strategic consulting and market research alongside financial analysis
- First-time buyers who benefit from the firm’s experience guiding entrepreneurs through the acquisition process
- Deals where sophisticated financial modeling is needed to evaluate complex scenarios
- International or cross-border acquisitions where a globally-oriented team is an advantage
How GoSBA Loans Complements OGS Capital’s Services
There is interesting overlap and complementarity between OGS Capital and GoSBA Loans. Both firms serve the SBA acquisition market, but from different angles. Here is how they work together:
- 50+ Lender Network: While OGS Capital can prepare your business plan and due diligence, GoSBA Loans connects you with the right lender from their network of 50+ SBA-approved institutions. Having the best documents in the world does not help if they are submitted to the wrong lender for your deal type.
- $320 Million+ Funded: GoSBA’s track record of facilitating over $320 million in SBA loans means they know exactly what underwriters look for. They can review OGS Capital’s work product and ensure it meets lender-specific requirements before submission.
- Free Service: GoSBA charges nothing to borrowers. This is particularly relevant if you are already paying OGS Capital for business plan and due diligence services. Adding GoSBA’s loan brokerage costs you nothing extra while significantly improving your chances of approval.
- Free Business Plan ($2,500–$5,000 Value): Here is where things get interesting. GoSBA provides a free business plan as part of their loan packaging service. If you are considering paying OGS Capital for a business plan, you should talk to GoSBA first. You may be able to get the business plan at no cost through GoSBA and then use your budget for more comprehensive due diligence instead.
A Smart Strategy
Consider this approach: Use GoSBA Loans for your free business plan and loan packaging, then allocate your consulting budget to OGS Capital’s Quality of Earnings and due diligence services where their Big 4 expertise adds the most value. This way, you get professional-grade deliverables across the board while optimizing your spend.
Final Verdict
OGS Capital brings serious credentials and a long track record to the table. Their Big 4 alumni team, 19 years of experience, and dual capability in business plans and due diligence make them a compelling option for SMB acquisitions. The firm is particularly strong when buyers need comprehensive documentation packages that include both strategic business plans and financial analysis.
However, buyers should be aware that due diligence is not OGS Capital’s primary focus, and their consulting-oriented approach may differ from the audit-driven rigor that dedicated due diligence firms or CPA practices provide. For the best results, consider pairing OGS Capital’s analytical capabilities with GoSBA Loans’ lending expertise and free business plan service.
Want to maximize your acquisition budget? Contact GoSBA Loans today for a free consultation, complimentary business plan, and access to 50+ SBA lenders.
